How to select an Influencer for your upcoming marketing campaign?
Social media has grown into a crucial part of our routine lives in today's digital environment. Influencer marketing, which uses the...
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Let's Build Brands
Jun 23, 20232 min read
The Evolution of Content Marketing in 2023
Over the past few years, content marketing has grown in scope across all industries. Content continues to be of utmost importance....
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Let's Build Brands
Jun 21, 20233 min read
How to do an SEO Competitive Analysis
Despite having a solid SEO strategy, producing excellent content, and conducting technical SEO audits, your material may still not...
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Let's Build Brands
Mar 7, 20233 min read
Beginners guide to copywriting and content writing
You've probably heard the terms copywriting and content writing if you've spent enough time in the realm of digital marketing. They are...
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Let's Build Brands
Feb 9, 20224 min read
Ways to Increase the Open Rate of your Email Newsletters
Do you want to increase your email open rate? Here are some easy ways to improve your email open rate -goal of an email newsletter.
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Let's Build Brands
Feb 6, 20223 min read
Marketing Lead Magnets to Attract Your Audience
Have you ever visited a specific website and downloaded a free resource? It may have been a report, cheatsheet, or any other piece of...
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Let's Build Brands
Feb 4, 20224 min read
How to Create a Brand Guide for your Company
What is a brand guide? A brand guide is a rulebook that describes a brand’s typology, colours, logos, images, etc. This guide helps...
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Let's Build Brands
Feb 3, 20224 min read
How to Create a Brand Guide for your Company
In today’s era, Instagram has become a popular platform that people use, giving businesses the opportunity to promote their...
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Let's Build Brands
Feb 1, 20223 min read
Top Link Building Strategies with Search Engine Optimisation
In today’s competitive business environment, every business has a website to promote its products and services. However, users must also...
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Let's Build Brands
Jan 31, 20223 min read
Geo-targeting and its relevance in digital marketing
Imagine you are looking for a local restaurant on Google where you can go and eat your favourite dish. You search for ‘’restaurants in...
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Let's Build Brands
Jan 29, 20224 min read
Top Factors That Affect Your Website’s Credibility
Your website is the digital address of your business in the online space. It is the first go-to-page that a brand’s audience interacts...
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Let's Build Brands
Jan 25, 20222 min read
5 Twitter Marketing Tips for Businesses
Twitter is a growing social media platform on which businesses can keep themselves up-to-date regarding trends and conversations that are...
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Let's Build Brands
Jan 22, 20223 min read
Techniques To Apply Psychology in Digital Marketing Strategy
In today’s time, there are multiple websites, videos, blog articles, and advertisements that brands launch to promote their offerings in...
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Let's Build Brands
Jan 21, 20223 min read
How To Digitally Market your Brand During Festivities
During the festive season, companies start implementing new and unique marketing strategies to grab the attention of their target...
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Let's Build Brands
Jan 19, 20226 min read
7 Steps in Executing an Influencer Marketing Campaign
While scrolling through social media platforms, you may have seen people creating interesting content about a product or brand, endorsing...
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Let's Build Brands
Jan 17, 20223 min read
Things To Keep In Mind While Marketing During a Pandemic
Image Source: Mint, Brand: McDonald’s Whether it’s running paid advertisements or devising a social media strategy, multiple marketing...
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Let's Build Brands
Jan 11, 20223 min read
8 Social Media Content Buckets To Create a Content Strategy
Do you need to create content for your social media accounts like Facebook, Instagram, LinkedIn, etc.? The first step towards creating a...
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Let's Build Brands
Jan 7, 20224 min read
5 things to keep in mind while planning your next outdoor advertising campaign
Planning your next outdoor advertising campaign? Here are 5 key considerations: target audience, location and measurement metrics.
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Let's Build Brands
Jan 3, 20223 min read
6 reasons why you need to include blogs as a part of your content marketing strategy
In today’s time, businesses need to create different marketing strategies to reach out to their target audience. The proverb “CONTENT IS...
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Let's Build Brands
Dec 27, 20213 min read
6 Things Brands Must Plan Before Starting a Marketing Campaign
A marketing campaign refers to an organized approach to increasing awareness of a specific product/service. Techniques like social media...
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